Royal British Legion


The Royal British Legion has been serving and looking after armed forces personnel and their families since 1921. This year, in a change to this tradition, they will include civilian victims of war and terror. The Legion said: “It is necessary to ensure Remembrance is inclusive of all modern Britain. We pay tribute to the special contribution of families, as well as the emergency services. And we acknowledge those innocent civilians who have lost their lives in conflict and acts of terrorism”

In an additional change, the Poppy Appeal is going ‘undercover’ with the help of GCHQ in their centenary year, to highlight the unseen contributions of our Armed Forces. Undercover celebrities have accepted a mission to join forces with Poppy collectors across the UK. They will be teaming up with some of the 100,000 Poppy Appeal Volunteers to shine a light on their efforts and the invaluable contributions made by the armed forces community.

Who will knock on your door?

The identity of the undercover celebrities will be revealed throughout the day on 24 November, but to give you a chance of uncovering their identities beforehand, go to

Poppy Appeal Launch is 24 October 2019
Remembrance Sunday is 11am November 10th 2019
Remembrance Day is 11th November 2019

Shortly after losing a friend in Ypres in 1915, a Canadian doctor, Lieutenant Colonel John Macrae was inspired by the sight of poppies growing in battle-scarred fields, to write his now famous poem ‘In Flanders Field’, which we have reproduced below.

In Flanders Fields